{"id":8790,"date":"2021-10-31T12:03:59","date_gmt":"2021-10-31T11:03:59","guid":{"rendered":"https:\/\/it2b.es\/?p=8790"},"modified":"2021-10-31T12:03:59","modified_gmt":"2021-10-31T11:03:59","slug":"5-trucos-para-mejorar-tu-seo-local","status":"publish","type":"post","link":"https:\/\/newit2b.aititubi.es\/es\/2021\/10\/31\/5-trucos-para-mejorar-tu-seo-local\/","title":{"rendered":"5 Trucos para mejorar tu SEO Local"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb3.22&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb3.25&#8243; background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb3.25&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.14.7&#8243; background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<div>\n<div>\n<p><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f47b\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/>\u00bfTRUCO O TRATO PARA MEJORAR TU SEO LOCAL?<img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f47b\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/><\/p>\n<\/div>\n<\/div>\n<div>\n<div>\u00a1Sabemos que no entiendes por qu\u00e9 no aparece tu empresa en la primera p\u00e1gina de Google!<\/div>\n<div>Posicionando tu negocio en Google My Business, podr\u00e1s conseguir esa visibilidad que ya tienen empresas de tu competencia. Es decir, \u00a1tienes que trabajar en tu SEO LOCAL!<\/div>\n<div>\u00a0<\/div>\n<div>\u00a0<\/div>\n<div>\u00a0<\/div>\n<div>\u00a0<\/div>\n<\/div>\n<div>\n<h2>\u00a0<img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> 5 TRUCOS para mejorar tu SEO LOCAL <img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/><\/h2>\n<\/div>\n<div>\n<div>\u00a0<\/div>\n<\/div>\n<div>\n<div>\n<h3>\u00a0<\/h3>\n<h3><span class=\"circle\">1\u00a0<\/span> Verifica que tu NAP sea consistente (Nombre &#8211; Direcci\u00f3n &#8211; Tel\u00e9fono)<\/h3>\n<\/div>\n<\/div>\n<div>\n<div>El NAP, son las siglas en ingl\u00e9s de nombre, direcci\u00f3n y tel\u00e9fono.\u00a0 Google identifica tu empresa con estos datos, por eso debes comprobar que en todos los lugares de internet siempre sean los mismos:<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> En el t\u00edtulo de la Ficha Google my Business<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> En tu sitio web<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> En los Perfiles de las redes sociales<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> En los Directorios web donde est\u00e9 tu empresa de ala<\/div>\n<\/div>\n<div>\n<div>\u00a0<\/div>\n<\/div>\n<div>\n<div>\n<h3>\u00a0<\/h3>\n<h3><span class=\"circle\">2\u00a0<\/span> Consigue Rese\u00f1as o testimonios de calidad<\/h3>\n<\/div>\n<\/div>\n<div>\n<div>Puedes influir en la cantidad y calidad de las rese\u00f1as que dejan tus clientes o usuarios. Puedes implantar sencillos procesos post venta para solicitarles que dejen una rese\u00f1a en Google y as\u00ed adem\u00e1s de ayudar a posicionar tu empresa, das m\u00e1s confianza a tus clientes potenciales, pues no hay un argumento m\u00e1s convincente de cierre de venta en internet que una rese\u00f1a o testimonio de un servicio o producto.<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Solicita rese\u00f1as a tus clientes<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Influye para que opinen sobre tus productos o servicios concretos<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Responde, da \u00abme gusta\u00bb, para conseguir que las rese\u00f1as positivas tengan mayor interacci\u00f3n<\/div>\n<\/div>\n<div>\n<div>\u00a0<\/div>\n<\/div>\n<div>\n<div>\n<h3>\u00a0<\/h3>\n<h3><span class=\"circle\">3\u00a0<\/span> Da relevancia a las Keywords<\/h3>\n<\/div>\n<\/div>\n<div>\n<div>Usa las palabras clave de tu negocio en la informaci\u00f3n de la Ficha de Google My Business de tu empresa.\u00a0 Ten en cuenta esas palabras por la que te buscan tus clientes, tambi\u00e9n sus necesidades o problemas y las soluciones que les das.\u00a0 Util\u00edzalas en todos los contenidos de la ficha, sobre todo en los referentes a la Informaci\u00f3n de tu empresa:<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Categor\u00edas o Taxonom\u00edas<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Descripci\u00f3n de tu empresa<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Productos o Servicios<\/div>\n<\/div>\n<div>\n<div>\u00a0<\/div>\n<\/div>\n<div>\n<div>\n<h3>\u00a0<\/h3>\n<h3><span class=\"circle\">4\u00a0<\/span> Sube im\u00e1genes de calidad<\/h3>\n<\/div>\n<\/div>\n<div>\n<div>Prepara las im\u00e1genes que subes, selecciona con cuidado y a\u00f1ade los datos clave. Selecciona im\u00e1genes que describan tu negocio, tus servicios y productos, que atraigan y llamen la atenci\u00f3n de los usuarios. Adem\u00e1s, Puedes a\u00f1adir datos descriptivos y de geolocalizaci\u00f3n a las im\u00e1genes.<\/div>\n<\/div>\n<div>Teniendo en cuenta todo esto, prepara las im\u00e1genes antes de subirlas, comprobando que sean:<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Im\u00e1genes descriptivas de tu negocio<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Bien etiquetadas<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Con datos de geolocalizaci\u00f3n<\/div>\n<\/div>\n<div>\n<div>\u00a0<\/div>\n<\/div>\n<div>\n<div>\n<h3>\u00a0<\/h3>\n<h3><span class=\"circle\">5\u00a0<\/span> Actualiza peri\u00f3dicamente con publicaciones<\/h3>\n<\/div>\n<\/div>\n<div>\n<div>Mant\u00e9n la ficha activa y al d\u00eda publicando con frecuencia. Lo ideal es que aproveches para publicar ofertas o novedades en tus productos o servicios, aunque un truco es a\u00f1adir semanalmente una publicaci\u00f3n con el contenido que preparas para tu blog o\u00a0 redes sociales.<\/div>\n<\/div>\n<div>\u00a0<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Novedades<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Ofertas<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Productos<\/div>\n<\/div>\n<div>\n<div><img decoding=\"async\" class=\"an1\" src=\"https:\/\/fonts.gstatic.com\/s\/e\/notoemoji\/13.1.1\/1f383\/32.png\" alt=\"?\" data-emoji=\"?\" aria-label=\"?\" \/> Publicaciones<\/div>\n<div>\u00a0<\/div>\n<div>\u00a0<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.10.8&#8243; background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb border_color_all=\u00bb#FFD100&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb3.25&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text admin_label=\u00bbTexto\u00bb _builder_version=\u00bb4.10.8&#8243; text_orientation=\u00bbcenter\u00bb custom_padding=\u00bb|15px||15px|false|false\u00bb border_color_all=\u00bb#ffd100&#8243; global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center;\"><a href=\"\/#contacto\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-8800 aligncenter size-full\" src=\"https:\/\/newit2b.aititubi.es\/wp-content\/uploads\/2021\/10\/Captura-de-pantalla-2021-10-31-a-las-12.00.15.png\" alt=\"trato proyecto digital\" width=\"901\" height=\"281\" \/><\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb3.22&#8243; global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb3.25&#8243; background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb3.25&#8243; custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.14.7&#8243; background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_repeat=\u00bbrepeat\u00bb global_colors_info=\u00bb{}\u00bb] \u00bfTRUCO O TRATO PARA MEJORAR TU SEO LOCAL? \u00a1Sabemos que no entiendes por qu\u00e9 no aparece tu empresa en la primera p\u00e1gina de Google! Posicionando tu negocio en Google My Business, podr\u00e1s conseguir esa visibilidad que [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8794,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,18,21,19],"tags":[],"class_list":["post-8790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-convergent-marketing","category-marketing-online","category-posicionamiento","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Trucos para mejorar tu SEO Local - New IT2b<\/title>\n<meta name=\"description\" content=\"SEO LOCAL - C\u00f3mo posicionar tu empresa en Internet optimizando tu ficha de Google My Business. 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